Business Retail Starbucks Faces Double Trouble As Luckin Coffee And Chagee Target U.S.
Watch out Starbucks, China is double trouble with a tea brand and a low-cost coffee rival, after Chagee and Luckin Coffee stepped up their bids to rival the U.S. coffee giant.
As Chinese premium tea chain Chagee prepares to open its first U.S. store in Westfield Century City in Los Angeles this spring, the company has also filed for a U.S. initial public offering on the Nasdaq.
At the same time, there are reports that fellow Chinese beverage giant Luckin Coffee may now be planning to bring its low-cost coffee to the U.S., initially with a New York store. It will reportedly price drinks between $2 and $3, and aims to launch in cities with large Chinese student and tourist populations.
If Chagee is successful and goes public on the Nasdaq, it will join a decreasing number of Chinese companies that have sought a U.S. listing, as relations between the White House and Beijing continue to remain chillier than an iced tea.